New study by IIHS sees a correlation between car advertising and bad driving.
The Insurance Institute for Highway Safety says American car advertising has a speed problem.A new IIHS study examining ...
A new IIHS study says automakers increasingly market speed and performance despite rising traffic deaths. But do ...
A coalition of executives involved in streaming media, data and advertising technology has formed the Automotive Streaming Council, a new alliance created to establish guidelines, uphold ethical ...
Google’s tightening rules for Vehicle Ads are sending a clear signal to car dealers across the United States: advertised ...
Some operators are growing concerned over slowing Automotive ad spend in 2024. However, the sector is poised for a strong rebound in 2025 as auto brands return to capitalize on AM/FM. That’s according ...
As automotive advertising continues to be a key driver of revenue for radio, some operators are growing concerned over slowing spend in 2024, however, the sector is poised for a strong rebound in 2025 ...
The advertising landscape in the automotive sector consists of three tiers. Tier 1 encompasses national ads funded directly by the Original Equipment Manufacturers (OEMs), Tier 2 includes regional ads ...
Automakers are rushing back into advertising during the National Football League season after a slowdown in recent years. Subscribe to read this story ad-free Get unlimited access to ad-free articles ...
Automakers are rushing back into advertising during the National Football League season after a slowdown in recent years. “There [are] so many variables that can impact budgets, but automakers are ...