Elise Riker, a marketing professor at Arizona State University, shows off her winning contest entry for a state highway safety message displayed last fall. States are using more creative message to ...

The transportation agency is posting safety reminders via its electronic signs, but the future of the campaign is up in the air. Many of the driver safety messages produced by the New Jersey ...

Anyone driving around New Jersey lately may have noticed holiday messages posted on signs from the state Department of Transportation. The signs are meant to grab one’s attention and remind drivers to ...

States have gotten creative in their highway safety signs. The federal government hasn’t always been amused. The Tampa Bay Times e-Newspaper is a digital replica of the printed paper seven days a week ...

PHOENIX – The Arizona Department of Transportation is once again asking citizens to put their word skills on display as part of the agency’s annual Safety Message Contest. ADOT opened the submission ...

LINCOLN, Neb. (Nebraska Examiner) - The Nebraska Department of Transportation still has a sense of humor, despite a suggestion to tone down the traffic safety messages on interstate signs. In January, ...

Add Yahoo as a preferred source to see more of our stories on Google. Elise Riker, a marketing professor at Arizona State University, shows off her winning contest entry for a state highway safety ...

States have had their fun with highway safety messages, posting everything from Taylor Swift lyrics to discourage texting in Mississippi, to a “vibe check” — winking at Gen Z — to encourage seat belt ...