Google launched today a new feature for Classroom that allows teachers to turn any YouTube video into an interactive assignment by inserting questions for their students to answer throughout the ...

You might have heard about interactive videos, or even viewed one yourself. A lot of people are calling them the next big thing in video marketing – and we agree. Interactive video ads drive a 47 ...

Top creator Markiplier — more than two years after his first YouTube-funded interactive special hit the video platform — is finally back with his next choose-your-own-adventure-style project: sci-fi ...

Digital advertising agency Biborg has developed an interactive ad where viewers choose from branching narratives that showcase the horror in store in the video game. In similar fashion to Netflix’s ...

Google announced new ad extensions for YouTube that make ads more interactive. Companies like Vodafone and Chili’s already signed up for early trials. The new extensions could mean full-screen ads in ...