A QR Code scan is like a raised hand in a crowded room. It's voluntary, visible, and tells you exactly who's interested. Compare that to website cookies, which are more like secretly following someone ...

I hate those printed coupons that come along with my grocery receipts. They’re too easy to forget or lose and too hard to redeem. I also hate loyalty cards, mail-in rebates, and all the other tricks ...

With merchant adoption of contactless payment solutions accelerating due to the Covid-19 pandemic, Incognia, a provider of fraud-detection applications, announced an app Tuesday to detect Quick ...

Modern QR code marketing turns a regular advertising medium into a point of interaction with the brand. A poster, packaging, ...